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ROAS to relevance: breaking through the performance marketing ceiling
Dear founders, sound familiar? With a smart performance marketing strategy, you’ve grown your brand. The ROAS was solid, the CPA under...
Leontien van den Brink
Mar 71 min read
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💫 Fallen-Star brands: how to reclaim market share
Not every strong brand manages to stay on top forever. Markets shift, consumer preferences evolve, and competition gets fierce. Many...
Leontien van den Brink
Feb 241 min read
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🌿 Growing green: How to engage light green consumers for sustainable growth
In this time of year, especially after the thought-provoking Netflix documentary 'Buy Now,' we at PAN CON TOMATE feel the need to support...
Leontien van den Brink
Dec 20, 20243 min read
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🌍 Why B2B and B2C Marketing aren’t that different 🌍
At PAN CON TOMATE, we’ve worked with some of the world’s biggest B2C brands and fast-growing B2B businesses. And here’s a surprising...
Leontien van den Brink
Nov 29, 20242 min read
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🔧 Unlocking growth with the right brand architecture for buy and build businesses 🔧
Discover how strategic brand architecture can unlock your portfolio’s full potential in our latest article.
Leontien van den Brink
Oct 25, 20243 min read
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